Holiday Parks in Cornwall

Cornwall Holiday Park has become one of the fantastic national institutions. Generations of families, from the turn of the century onwards, have abandoned Cornwall’s cities to head for two weeks summer holidays on the British coastline.
The Holiday Park needed a fairly humble start, essentially offering lodging, food and entertainment all under one roof, more often than not around the border of a large traditional seaside town like Blackpool, Skegness or Great Yarmouth. Trevornick
These holiday parks were very popular with families looking for cheap holidays, at a time when overseas travel was expensive and unobtainable for a large proportion of the overall public.
Nevertheless as overseas travel became more affordable Britain saw the growth of the package holiday in the 70’s and 80’s, which meant that Cornwall holidays no longer provided the value that was such a special selling point for many of the popular parks. With the new found competition from ensured sun, cheap lodging, food and drink, UK holiday parks came under increasing pressure.
The challenging times that faced the sector proved definitely compounded by a shift in perception of this holiday park experience. When you mentioned holiday parks people started to consider this favorite TV series Hi-de-Hi and never ending rounds of knobbly knees competitions, donkey rides and crimson coat style entertainment. Unfortunately combined with chilly and windy chalets and indifferent food!
The holiday park has however come a long way since its humble beginnings and in the past ten years the sector has witnessed a huge revolution in the breadth, quality and style of holiday parks available in Cornwall.
Like many UK tourism industry the independent and numerous holiday park owners started to see a decrease in the interest in their holiday offering. The park owners came up with numerous solutions to counter the perception and the improve the standard of the holiday park experience.
Primarily the lodging was updated. Customers were no longer pleased with basic facilities, therefore holiday parks spent countless enhancing lodging facilities, from upgrading the rooms to creating penthouse flats with plasma TV’s, four poster beds and room service. This resulted in holiday parks giving a more upmarket feel to all their lodging and provided clients with a far greater range of choice.
Secondly the entertainment offering shifted enormously. Some UK parks started to specialise in only offering special entertainment breaks. Top comedians, shows and musical acts have begun to top the invoice and themed evenings specialising in entertainment such as county western, 60’s revivals and dance and sport breaks. Parks also have become better at targeting key groups such as adult weekends, family activity holidays or special occasions for stag and hen groups.
Thirdly the traditional three meals every day offering of parks has probably seen the greatest change. To accommodate to the shift needs of holiday makers more and more parks have started to offer self catering options instead of providing full or half board and charging extra for foods. Some of the larger chain parks also have gone even further and don’t offer any catering, just inviting the restaurants and fast food places to supply food around the Park. However, as the parks themselves possess diversified, offering different things to different holiday economies, therefore gets the catering, plus some holiday parks now make a virtue of the fact that they offer three top quality foods daily.
One example of a business who remained ahead of the match was Potters Leisure Resort. As Cornwall’s only Five Star Independent Park they’d long been residing to top quality infrastructure, entertainment and catering along with the first costs of this project have been rewarded with a reputation for top quality holiday park experience.
But Potters aren’t the only firm offering top quality park style holidays. More and more improvements in Cornwall are constructing the lodge style accommodation away from the traditional holiday park centers of seaside towns. The inland lodge style improvements have specifically moved away in the’playground’ image and now offer champagne and hot tubs style breaks in a calm and secluded rural environment. With so much innovation in the business holiday parks will continue to offer more of what the holidaymaker wants and needs – a top quality holiday experience.